Tag Archives: self-pub

Oceans of blood

How about an excerpt from my book Martuk … The Holy?

Pen at rest, she sat back, looking at me, her fingers fondling the silk scarf tied beneath her chin.

I had stumbled upon her speaking in a bookstore on Boulevard Saint Germain. An American author and PhD, she had written a slender, earnest tome on ancient religion, a popular work weaving archaic beliefs and myths with those principles we hold in our modern world.

Intrigued, I stopped to listen. Learning of her second life as a psychologist, I requested her card.

And now here I sat, fighting the urge to lunge at her, lift her by her slender neck and slam her against the wall, the back of her skull smashing against the diploma, shards of glass raining to the floor.

Of ripping the expensive cloth protecting her tender flesh, tearing the skin between her breasts, cracking open her rib cage and stealing her heart, that feeble ball of cold, uncaring muscle. Void of compassion. Of understanding. The glistening lump now anemically beating in my monstrous red paw.

My fingers puncturing those delicate sockets above her nose to pluck out the slimy dark nuggets of judgment. Of disapproval. The fantasy of spiriting them from their safe little caves to roll about in my palm now obsessing me.

“I feel your frustration,” she lied, staining the white with more scribbling.

I suppressed the urge to smile.

“But it’s important to understand as much as I can,” she continued, her pen again at rest. “About you. Your experiences. Your life. From there we begin the real work of dealing with this feeling of powerlessness. With these dreams. Your nightmares.

“Your demons.”

The pen began its destruction of a new page, the first tossed aside and lying face down. Exhausted by the scratching, no doubt.

I shifted in my chair.

Demons, she said. I didn’t want to deal with demons. Demons were dangerous. I turned my back on demons long ago. That wasn’t me anymore.

“So, you can’t die,” she suddenly said.

“Yes. I mean, no, I can’t.”

“How so?”

“I just can’t.”

“Okay,” agreed She of the Hyperactive Pen, “you’re invincible.”

“Of course not. I didn’t say that. I’m just like you. Normal. Just normal, you know? Nothing special. I just can’t die.”

“Normal?”

“Yes.”

“Yet you claim immortality. Is that normal?” Her eyes glared at me from beneath a curtain of black bangs.

“How?” she then asked, her tone softening. “How did you achieve this immortality?”

Glimpses of an altar piercing the stars clouded my vision. The chanting of Priests. An unseen crowd cheering far below. Oceans of blood for everlasting life, an Old Woman whispered. Bloody footprints on polished stone. The cloying scent of decaying flesh and the splitting of blistered skin as it roasted under an unforgiving sun.

Lips kissing mine and linen dripping red. Weeping, lying, bleeding, dying, the blade in His hand as He straddled me, both of us lost in the roar of the Darkness.

No.

It’s not you, Sue

I’ve gotten some private flak for my recent post on Sue Grafton and the interview she gave.

You know, the one where she called those who self-publish too lazy to do the hard work?

Yeah, that one.

But, listen, this isn’t about Sue. I have no doubt those who know her and love her and read her find her to be simply lovely. And, frankly, anyone who can write a series with titles based on the letters of the alphabet (I’m assuming G is for Gimmick?) knows her way around a keyboard … and the alphabet.

In fact, this isn’t even about the dismissive, condescending tone she used to describe, well, me … and 99.9% of the self-pubbed authors out there.

In all honesty, this is about the death of traditional publishing.

Okay, maybe death is too strong a word. Let’s go with extreme reluctance to grab the lifesaver we self-pubbed authors are throwing them. But even that gives us too much credit.

How about we just say We’re showing Them that We can do what We do without Them.

And that terrifies Them. (thus ends my brief foray into capitalized pronouns)

A cursory wander ’round Google will bring up all kinds of hits from well-established blogs and writers who’ve discussed this issue at length. So, if this intrigues you — and, if you’re a writer, it damn well should –, there’s a lot out there to read.

I’ve decided to take this bull by the horns in a more personal way.

One person who wrote me about the earlier post said that if I were offered a contract from a traditional publisher, I’d take it!

But, hand to God, I don’t know if that’s true.

You see, as a newbie writer, a contract with a Publisher would basically put me where I already am. I’d still have a book to write, still have a book to market, still have a book to sell, still have other books to write. The only differences would be A) I’d be under contract and more than likely have to alter what I write — bye bye, awesome freedom –, and B) I would not be getting the sweet royalties I get now.

Oh, and there’s a C) in there, too: I’d be not-so-gently penalized (Hello, Bargain Bin) for sales that underperform expectations.

Ouch.

When publishers make budget cuts — and, believe me, the floors are awash in red over there these days — the first things to go are Executive Pay and Star Author Perks.

Just kidding.

Marketing and Editing hit the chopping block first.

So, as a new writer, you’ll get a line edit looking for typos and grammatical errors, but you’re not getting any structural edits. Gone are the days when a pair of Wise, Experienced Eyes would look over your opus, highball in one hand, cigarette in the other, and say in a sonorous voice, “Listen, kid, trim here, give me more of Character A, pep up Character D, ditch Character B ’cause he’s a boring asshole, and lose that bit with the blue hat ’cause it doesn’t make sense”.

Nope. Typos and misplaced commas. That’s what you get as far as Edits go.

And marketing? You’re on your own there, too.

Sure, they may throw a tiny bit of cash your way in the very beginning. But, and this is the kicker, if your book doesn’t show strong numbers right away based on the small ad they ran in some obscure publishing magazine, guess who gets bundled with two other low performers and tossed deep into the shadows of the $1 bin.

Nothing you can do about it.

Shoppers will continue to find themselves face-to-face with Bestselling Author A’s Big Tower’o’Books the minute they escape the revolving doors while you languish deep in a box in a warehouse or far, far, far in the back of a shelf no one can reach.

You signed the dotted line, you agreed to it, you are contractually trapped.

And you no longer call the shots.

Oh, did I mention the royalty payments? If you’re lucky enough to sell a physical book, you’ll see perhaps 12% of that. Or 15%. Or 20% tops. If you’re lucky.

When?

Payments are sent quarterly. Maybe. There are all kinds of accounting gimmicks they pull out of their hats to buff up their bottom line and sap the happy from your checks.

And ebooks? You’re looking at maybe getting 20% to 30% of that. Maybe not. Accounting gimmicks apply as does the quarterly schedule.

So, in the face of all this ridiculousness the Author has no control over, why would I or anyone else who self-pubs go with a Major?

Well, if you’re as unknown as I am right now, you wouldn’t. If you’re Amanda Hocking or that 50 Shades of Grey chick, money. Up front. A lot of it. You sign away the rights, agree to a new series or something, shock your bank account with more numbers than its ever seen, and, finally, take a deep breath and relax.

And then it begins.

Your books no longer priced at .99 or $1.99 or $2.99, you lose a chunk of your audience. The marketing angle the Major decides on is fairly Old School and completely misses the mark ’cause they have no idea who your readers are. You do, but they won’t listen to you because, well, you know, you’re just the Author. Oh, and the new covers kinda suck.

But it’s out of your hands.

So is the fact that your books are no longer selling at the numbers they had been when they were self-pubbed, usually because your readers balk at the new price point and it feels like the work is no longer speaking to them. Because it isn’t.

The marketing budget for you is reigned in a bit. Your new agent assures you everything’s okay when you know it’s somehow not. You’re lost in the dark wondering when the next interview or book signing or whatever will be. And no one is returning your calls.

Surprise! You’re expendable.

Because the unspoken deal behind the smiles and three-martini lunches at restaurants with table cloths and violins (no, scratch the violins … too distracting) the Major will shower you with is that the numbers you have as an incredibly successful self-pub are the numbers you have to bring as a non-self-pub … and then some. If even a small percentage of your readers leave — which inevitably happens when a series ends or they outgrow the genre and move on to other things or the phenom hits its peak and then ebbs or, although your readers love you, they don’t love you enough to splash out $9.99 for something they used to buy for $2.99 or .99 — your numbers suffer.

And where will the smiles and tablecloths and violins (changed my mind, they’re back in) be then?

But there is a way around this.

A very successful self-pub whose name escapes me (apologies) just signed with a Major. For physical books. Only. He keeps the ebook rights and profits, they work the physical book angle and he gets the standard 15 – 20% or whatever.

Smart, yeah?

So, if a Major were to ever wine and dine me — and, let’s face it, the chances of my getting a gilded invitation to sup at Fancy Pants Restaurant are pretty darn slim — , that’s the kind of deal I’d make. And if they balked and hemmed and hawed, I’d walk away. A bad deal will never magically become a good deal. Best not to agree to it and then fan the flames by legalizing it with my Jonathan Winn.

I’d just go back to doing what I was doing well in the first place.

Because, at the end of the day, it’s pretty damn awesome being self-pubbed.

It’s about time the Majors realized that.

I’m a wannabe who doesn’t work hard

… or so says Author (notice the capital A?) Sue Grafton.

In a recent interview this is what Miss Grafton had to say about those who decide to self-publish:

Don’t self-publish. That’s as good as admitting you’re too lazy to do the hard work.

When just barely pressed, Miss Grafton continued her thoughts on the efforts of these unwashed masses not good enough for Big, Fat Publishing Contracts (or, as she calls them, “wannabe”s):

Obviously, I’m not talking about the rare few writers who manage to break out. The indie success stories aren’t the rule. They’re the exception. The self-published books I’ve read are often amateurish. I’ve got one sitting on my desk right now and I’ve received hundreds of them over the years. Sorry about that, but it’s the truth. The hard work is taking the rejection, learning the lessons, and mastering the craft over a period of time. I see way too many writers who complete one novel and start looking for the fame and fortune they’re sure they’re entitled to. To me, it seems disrespectful…that a ‘wannabe’ assumes it’s all so easy s/he can put out a ‘published novel’ without bothering to read, study, or do the research. Learning to construct a narrative and create character, learning to balance pace, description, exposition, and dialogue takes a long time. This is not an quick do-it-yourself home project. Self-publishing is a short cut and I don’t believe in short cuts when it comes to the arts. I compare self-publishing to a student managing to conquer Five Easy Pieces on the piano and then wondering if s/he’s ready to be booked into Carnegie Hall.

In some ways she has a point. Not all self-pubbed work is good. But not all traditionally published work is good either. Apples and oranges, you know.

Her comments still hock me off.

Now, if you’re already aware of the firestorm of indignation rolling through the indie and self-pubbing world regarding Traditional Publishing’s latest Foot in Mouth when it comes to us self-pubbers, what I’m about to say will seem familiar at best and redundant at worst.

Regardless, I’m saying it anyway.

How dare she. Seriously. How. Dare. She.

You know, I just published my third book today. Yeah, BFD, right? Well, to me it is. Maybe not to Queen Sue, but to me it is. And it should be.

I worked my ass off. I wrote all day and then late into the night. I even wrote as the sun came up knowing full well that another full day of writing lay ahead. I edited, I shaped, I cut and rewrote. I trimmed and hemmed and polished that baby ’till she f’ing shined. And I did this knowing that not one single person would probably buy this book the first week. Or the second week. Or ever.

But I did it anyway because I love it and I had a great story to tell.

And listen, Sue, I’ve done the research on ancient Uruk. I can tell you — as best one can based on what little has been discovered of their civilization — what money they used, what writing they had, how their houses were constructed, how twisted their religious beliefs were, and how their days were structured. I could even draw you a fucking map of the city, so don’t you dare tell me I don’t do my research. Is any of this info in my books? No, not really. Is it important I know it?

Hell. Yes.

But you know what, Miss Grafton? I do all of this without complaint and without prompting. Without an Editor looking over my shoulder or a Publishing House guiding me with a schedule. I do all of this — and still plan to, by the way — without a big advance propping up my bank account and a legion of fans ready to snap up whatever drivel and tripe I sling on the shelf.

And you can’t say that, now, can you, Sue.

At the end of the day, though, I, a simple wannabe who doesn’t work hard and can’t take rejection, have something you’ll never have:

I can publish any fucking thing I want.

I can be brave and creative, ballsy and controversial, amazing and incredible and unforgettable and breathtaking in ways your Publisher will never allow you to be. I can kill Judas with a kiss and walk with a Jesus modern-day Christians wouldn’t recognize. I can drive my narrative forward with a gruesome sacrifice of a child or an anonymous soldier, an ancient Elder or a deliciously evil Old Crone. I can create Seers and Magis, Spirits and Immortals in ways your focus grouped bestsellers simply can’t.

Unlike you, I’m not driven by fear.

I’m driven by freedom.

And that, Miss Grafton, is why this talentless hack who doesn’t work hard self-publishes.